The business skill you will fail without

If you don’t have a dedicated sales arm you must have dedicated sales skills.

The story of the starving artist is not uncommon. And we all know of people who are unfathomably talented,  and who have years and years of solid experience, yet their businesses flounder, hovering on collapse year after year until you realise, if they weren’t so talented or competent, they wouldn’t have a business at all.

Too often we see businesses owners spending time and money honing their skills and becoming deeply knowledgable about their industry while their profit and loss statements are significantly more loss than profit.

Regardless of your industry area, or how niche your niche is – what you need to be a success are business skills.

But even within the suite of business skills you need, the single skill you cannot succeed without is sales.

Businesses who prioritise sales skills as number one have

  • Steadier cash-flow
  • Stronger growth
  • Are more stable
  • Stay in business longer and cash-out rather than burn-out.

At SalesSPACE, we know sales is the most important skill in a successful, sustainable business – even above your core expertise.

A mediocre architect with strong sales skills will have a more successful business than an extraordinary architect with no ability to sell.

Being an expert in what you do is only part of the equation. Being able to confidently sell is the essential skill to have if you want a successful business.

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Subscribe

The business skill you will fail without

If you don’t have a dedicated sales arm you must have dedicated sales skills. The story of the starving artist is not uncommon. And we all know of people who are unfathomably talented,  and who have years and years of solid experience, yet their businesses flounder,...

Online is not in-line with real connection

Stop hiding behind your computer and speak with your clients. We agree that digital communication and social media platforms allow for fast and easy communication with large audiences. But online is a faux relationship. Your audience is looking at you - but you don’t...

I hope they don’t…

Preparation is the key to success – it provides clarity, confidence and conviction. But how much preparation is enough? How much is too much? It is obvious - the higher the stakes, the more preparation you must do. Parachutists prepare diligently as do combat soldiers...

Sales maker or order taker, which one are you?

Your choice to be one or the other is the difference between sustainable success and deliberate failure. Order Takers often refer to themselves as great servers. They love to be friends with their clients and although they don’t feel it – are on the back foot in...

Overcoming the price objection

What is your product or service worth in the mind of your client? There are two ways to increase your value reduce the price raise the benefits. Constantly dropping your price will cut into your margins and threaten the sustainability of your business. People know...

Reach Out

We're ready to listen