by Rachel Bourke | May 6, 2021 | Blog, Sales Strategy, Sales Success
No one will buy from you unless you prove your credibility. How do you gain the confidence and respect of your prospects? You must prove your value. If you’re a passionate business owner or service professional, believe it or not, you hold a significant... 
by Rachel Bourke | Mar 31, 2021 | Blog, Lead Conversion, Sales Strategy, Sales Success
Being highly skilled in your chosen field is not enough to truly fulfil your business’ financial potential. To be successful in business, you must know how to hold sales conversations that elegantly influences others to decide to buy from you. When your ability... 
by Rachel Bourke | Mar 9, 2021 | Blog, Lead Conversion, Sales Strategy
Consistently hitting your monthly targets as a small business owner is hard. Blindly leading a business may work if you’re the local convenience store in a small town. But if your business goal is to see a decent profit and healthy revenue, winging it is not an... 
by Rachel Bourke | Nov 17, 2020 | Blog, Lead Conversion, Sales Strategy
When you’re in the business of making sales (PS – if you’re a small business owner and there’s no salesperson on your payroll, you’re in the business of making sales), credibility is key. Forget about your qualifications and experience.... 
by Rachel Bourke | Oct 14, 2020 | Blog, Lead Conversion, Mindset, Sales Messages, Sales Strategy
When you embrace overcoming sales objections as a secret weapon in your sales toolkit, your ability to convert leads into clients will skyrocket. Whether you’re touching base on that first phone call, or in the final stages of a sales conversation, more often... 
by Rachel Bourke | Sep 8, 2020 | Blog, Lead Conversion, Sales Strategy
Without targeting, how do you find your ideal customer? Targeting is the one thing every business owner must do before anything else. Why? Because targeting brings clarity and confidence. Abraham Lincoln wrote, “Give me six hours to chop down a tree and I will... 
