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5 Rules For Targeting Your Ideal Customer

5 Rules For Targeting Your Ideal Customer

5 Rules For Targeting Your Ideal Customer Without targeting, how do you find your ideal customer? Targeting is the one thing every business owner must do before anything else. Why? Because targeting brings clarity and confidence. Abraham Lincoln wrote, “Give me...
How To Be Confident And Speak Like A Doctor

How To Be Confident And Speak Like A Doctor

How To Be Confident And Speak Like A Doctor Small business owners and professional service providers should think of their leads and potential clients as patients. Like patients, leads need someone to help them understand their problem and fix it. If you can fix a...
The business skill you will fail without

The business skill you will fail without

The business skill you will fail without If you don’t have a dedicated sales arm you must have dedicated sales skills. The story of the starving artist is not uncommon. And we all know of people who are unfathomably talented,  and who have years and years of solid...