by Rachel Bourke | Jul 22, 2022 | Blog, Sales Messages, Small Business Newsletters
The Art of Magnetic Sales Messages “If you just communicate you can get by. But if you communicate skilfully, you can work miracles.” Jim Rohn Everything you say must sell.Are you determined to increase revenue growth in your business? Do you feel like... 
by Rachel Bourke | Mar 11, 2021 | Blog, Lead Generation
8 Rules of Audience Targeting for Lead Generation Are you spending countless hours every week doing lead generation on LinkedIn and end up having sales conversations that don’t lead to a yes? Do you feel very stressed about your diminishing bank balance? STOP!... 
by Rachel Bourke | Nov 17, 2020 | Blog, Brand Positioning
The Ultimate 5-Step Website Credibility Checklist When you’re in the business of making sales (PS – if you’re a small business owner and there’s no salesperson on your payroll, you’re in the business of making sales), credibility is key.... 
by Rachel Bourke | Oct 14, 2020 | Blog, Objection Handling
5 Strategies To Overcoming Sales Objections When you embrace overcoming sales objections as a secret weapon in your sales toolkit, your ability to convert leads into clients will skyrocket. Whether you’re touching base on that first phone call, or in the final... 
by Rachel Bourke | Sep 8, 2020 | Blog, Sales Skills
5 Rules For Targeting Your Ideal Customer Without targeting, how do you find your ideal customer? Targeting is the one thing every business owner must do before anything else. Why? Because targeting brings clarity and confidence. Abraham Lincoln wrote, “Give me...
