fbpx
5 Rules For Targeting Your Ideal Customer

5 Rules For Targeting Your Ideal Customer

5 Rules For Targeting Your Ideal Customer Without targeting, how do you find your ideal customer? Targeting is the one thing every business owner must do before anything else. Why? Because targeting brings clarity and confidence. Abraham Lincoln wrote, “Give me...
Overcoming the price objection

Overcoming the price objection

Overcoming the price objection What is your product or service worth in the mind of your client? There are two ways to increase your value reduce the price raise the benefits. Constantly dropping your price will cut into your margins and threaten the sustainability of...